Social Media…it’s all fun and games until somebody gets hurt!

Its all fun and gamesEveryone…well, most people…enjoy posting on Social Media sites. It can help us stay in touch with friends and family, find out what the newest products are from our favorite stores and even stay on top of current news. But sometimes you see things that make you wonder what was going on in someone’s mind when they posted. Continue reading

If You Target Your Market You WILL Get More Clients!

Before beginning any marketing campaign, you need to know who your target market is.  It’s that simple.

“But EVERYONE can be my customer!”

As much as businesses may like to think that everyone could be a customer, it’s not time or cost-effective to try to market to everyone.  In fact, no business can afford to target everyone. Continue reading

Why You Need an Online Presence and How It Will Help You Make More Money

If you run your own business, you’ve probably heard about an “online presence.”  So what exactly is it really?  And how can it be used to help build your business?  How much time is that going to take to build?

Simply stated, an online presence is created from everything that you do online.  It tells people about who you are, what you do, and where they can learn more about you.  This takes into account your website, social media, newsletters and ezines, blogging, article marketing, and any of your other online activities. Continue reading